In this video by Matt Diggity, you’ll discover an SEO strategy that can help you gain massive traffic on Google without relying on link building. The video breaks down the strategy into three parts. The goal of this strategy is to increase vertical traffic to your website. Matt provides valuable insights and tips on how to effectively implement these techniques. The first part involves establishing topical authority through comprehensive articles on various aspects of a specific topic. The second part focuses on becoming a topical authority for link bait content, such as statistics articles or infographics that naturally attract links. Lastly, the third technique involves targeting zero search volume keywords that are often overlooked but can still bring significant traffic to your website. Matt also touches on the importance of crafting optimized articles and using tools like Surfer for content optimization. Overall, this video offers a comprehensive guide to help you drive massive traffic to your website without relying on traditional link building methods.
The Three-Part SEO Strategy
In this article, we will explore a comprehensive three-part SEO strategy that can help you gain massive traffic on Google without relying on traditional link building techniques. This strategy focuses on increasing vertical traffic to your website and consists of three key techniques: establishing topical authority, becoming a topical authority for link bait content, and targeting zero search volume keywords. By implementing these techniques effectively, you can boost your website’s visibility and attract a wider audience.
Technique 1: Establishing Topical Authority
The first technique in our SEO strategy is to establish topical authority. This involves writing comprehensive articles on various aspects of a specific topic. When you write in-depth and high-quality content that covers a range of related subtopics, Google recognizes your website as an authority in that particular field.
To begin establishing topical authority, it’s essential to cover all the important aspects of your chosen topic. Imagine you’re starting a fitness site, and you write an article on how to do a dumbbell press. While this is a good start, Google is looking for more. To truly establish authority, you need to cover every fitness topic imaginable.
Creating a topical map can help you prioritize your content creation efforts. By identifying the most relevant and closely related subtopics, you can prioritize and focus on writing articles that will have the greatest impact on your topical authority. Tools like Chachi BT, a free AI tool, can generate semantically relevant but unique topics under the main category of your chosen topic.
Remember that relevance is key when building topical authority. While all articles contribute to your overall authority, some topics will be more closely related and beneficial than others. By prioritizing highly relevant articles, you can boost your authority in a more targeted manner.
Technique 2: Becoming a Topical Authority for Link Bait Content
The second technique in our SEO strategy is to become a topical authority for link bait content. Link bait content refers to articles or infographics that naturally attract links from other websites. By producing statistics articles or creating captivating infographics, you can generate organic backlinks that further establish your authority in a specific niche.
An excellent example of link bait content is statistics articles. These articles provide valuable insights and data that other websites find useful and informative. When you present compelling statistics and data in an engaging manner, other websites will naturally link to your content as a reference. This influx of backlinks not only boosts your authority but also drives more traffic to your website.
The key to becoming a topical authority for link bait content is to produce a significant amount of high-quality content. By consistently creating statistics articles, infographics, or even controversial pieces that challenge common beliefs, you can attract attention and generate links from other authoritative sources. The more link bait content you produce, the more likely you are to gain backlinks that increase your visibility and ranking on Google.
Technique 3: Targeting Zero Search Volume Keywords
The third technique in our SEO strategy is targeting zero search volume keywords. These are often overlooked keywords that have little to no search volume but can still bring significant traffic to your website. While many SEO professionals focus solely on high-volume keywords, targeting zero search volume keywords can be a powerful strategy to tap into untapped traffic sources.
Zero search volume keywords are keywords that have little to no competition due to their low search volume. However, this lack of competition makes it easier for your content to rank higher in search engine results pages (SERPs). By optimizing your articles for these keywords, you can attract highly targeted traffic from users who are searching for very specific information.
To find zero search volume keywords, you can use tools like Answer the Public or Reddit. Answer the Public allows you to input your main topic and generates a list of related keywords with low competition. Similarly, Reddit can be a valuable source of zero search volume keywords. By exploring relevant subreddits and using the site: operator in Google searches, you can uncover hidden keyword gems that can be leveraged to drive traffic to your website.
Crafting Perfectly Optimized Articles
Crafting perfectly optimized articles is crucial for ranking high on Google and increasing your website’s visibility. By understanding the importance of content optimization and utilizing tools like Surfer, you can create articles that meet Google’s algorithm criteria and resonate with your target audience.
Content optimization involves structuring your articles in a way that is search engine-friendly. This includes using relevant keywords strategically, formatting text for natural language processing, and linking out to authoritative sources. By implementing these optimization techniques, you increase the likelihood of your articles ranking higher in SERPs and attracting more organic traffic.
Tools like Surfer can be invaluable in the content optimization process. Surfer analyzes top-ranking articles for your target keywords and provides insights and recommendations for optimizing your content. By following these recommendations and incorporating them into your articles, you can enhance their SEO value and improve your chances of ranking higher in search results.
Other Strategies for Gaining Massive Traffic
In addition to the three-part SEO strategy outlined above, there are other strategies you can employ to further increase your website’s traffic. These include linking out to authoritative sources, formatting text for natural language processing, and including relevant keywords in headings and subheadings.
Linking out to authoritative sources helps establish credibility and signals to Google that your content is well-researched and reliable. By including outbound links to reputable websites, you not only provide valuable resources to your readers but also increase the likelihood of other websites linking back to your content.
Formatting text for natural language processing involves structuring your content in a way that is easily understood by Google’s algorithm. This includes using clear headings and subheadings that accurately reflect the content within each section. Additionally, including relevant keywords in headings and subheadings can help improve your article’s visibility in search results.
Conclusion
Implementing a three-part SEO strategy can significantly boost your website’s traffic without relying on traditional link building techniques. By establishing topical authority, becoming a topical authority for link bait content, and targeting zero search volume keywords, you can increase your visibility on Google and attract a wider audience.
Crafting perfectly optimized articles is crucial for ranking high on search engine results pages. By optimizing your content using tools like Surfer and leveraging other strategies such as linking out to authoritative sources and formatting text for natural language processing, you can enhance the SEO value of your articles and attract more organic traffic.
Remember, the key to success is consistency and perseverance. Keep creating high-quality content, optimizing it for search engines, and implementing the strategies outlined in this article. With time and dedication, you can achieve massive traffic growth for your website.