In 2023, I set a lofty goal to publish 1,000 blog posts on NichePursuits.com, and I am thrilled to share that I surpassed that goal with a whopping 1,325 articles published! The traffic from Google saw an incredible 85% growth during that year, and I couldn’t be more thrilled with the results. The majority of the traffic, about 6 million sessions, came from organic search on Google, which is a testament to the effectiveness of our strategies. Additionally, our revenue from display ads alone brought in over $230,000. I will be diving deeper into the strategies, systems, and AI assistance we utilized in a future video, so stay tuned!
Our publishing process involved a dedicated team, including myself as the owner, a content manager, authors, an editor, and a virtual assistant. Together, we managed to streamline the workflow and ensure everything ran smoothly. When it came to keyword research, we followed two strategies: first, we analyzed what keywords and pages were performing well on our site, then we produced similar content to capitalize on that success. Secondly, we conducted competitor analysis to identify keyword opportunities that would fit our site. Throughout the process, internal link building played a crucial role, utilizing the Link Whisper tool for suggestions and seamlessly adding in relevant internal links. Despite facing challenges, such as Google’s major update, we thrived by focusing on building a real brand, publishing a mix of keyword and non-keyword focused content, and prioritizing user signals. Our use of AI-assisted articles, specifically 440 listicles, helped us save time and costs while generating significant organic traffic. All in all, our investment in growing Niche Pursuits paid off, and we are excited to see what the future holds.
Goal of publishing 1,000 blog posts on NichePursuits.com fell short by 122 articles
Objective of publishing 1,000 blog posts
In 2022, the goal was set to publish 1,000 blog posts on NichePursuits.com. This ambitious objective aimed to provide valuable and informative content to the readers of the website. The purpose of this goal was to establish a strong online presence and attract a significant amount of traffic to the site.
Shortfall of 122 articles
Despite the best efforts, the goal of publishing 1,000 blog posts in 2022 fell short by 122 articles. While this may seem like a significant shortfall, it is essential to focus on the progress made rather than the missed target. Although the set goal was not fully achieved, the efforts put into content creation and the subsequent increase in traffic from Google are noteworthy.
Traffic growth in 2022
Google traffic increase by 85% in 2022
Despite not reaching the original goal of 1,000 blog posts, NichePursuits.com experienced a significant increase in traffic from Google in 2022. The site saw an impressive growth rate of 85% in terms of Google traffic. This growth indicates that the content produced during the year was valuable and resonated with the target audience.
Setting a new goal for 2023
Decision to publish 1,000 blog posts again in 2023
Taking into account the progress made in 2022 and the growing traffic from Google, a decision was made to set a new goal of publishing 1,000 blog posts in 2023. Building on the previous year’s efforts, this goal aimed to further enhance the website’s visibility and establish NichePursuits.com as a go-to resource for its audience.
Successful publication of 1,325 articles
In an exciting turn of events, the new goal of publishing 1,000 blog posts in 2023 was not only achieved but surpassed. NichePursuits.com successfully published 1,325 articles throughout the year. This remarkable accomplishment reflects the dedication and hard work put in by the team behind the scenes. It also signifies the commitment of NichePursuits.com to provide valuable and relevant content to its readers.
Traffic growth in 2023
Google Analytics data for 2022
Looking at the data from Google Analytics, it is evident that NichePursuits.com experienced substantial growth in terms of traffic in 2023. In the previous year, the website garnered 3.3 million page views and 2.4 million sessions. This data highlights the growing interest in the site and the valuable content it offers.
Google Analytics data for 2023
The year 2023 brought even more remarkable results in terms of traffic for NichePursuits.com. The website saw a significant increase in both page views and sessions, with 8.3 million views and 7.3 million sessions recorded. This substantial growth demonstrates the effectiveness of the website’s content in attracting and engaging visitors.
Majority of traffic from organic search on Google
Analyzing the traffic sources, it is evident that the majority of the website’s traffic, specifically 6 million sessions, came from organic search on Google. This organic search traffic signifies the website’s ability to rank well in search engine results and implies the relevance and value of the content published on NichePursuits.com.
Significant growth in clicks per day
Looking at the Google Search Console data, it is evident that NichePursuits.com experienced significant growth in clicks per day in 2023. In a testament to the site’s increasing visibility and relevance, the number of clicks per day increased from approximately 7,000-9,000 at the beginning of the year to nearly 20,000 by the end of the year.
Record high in clicks in January
Notably, the website achieved record-high traffic in January, with the number of clicks reaching unprecedented levels. This spike in clicks showcases the steady growth and immense potential of NichePursuits.com as a valuable resource for its readers.
Number of articles published
Total of 1,325 articles published on NichePursuits.com
In 2023, NichePursuits.com achieved an impressive feat by publishing a total of 1,325 articles. This significant number of articles demonstrates the commitment and dedication of the team behind the website in consistently providing valuable and informative content to the audience.
Composition of articles in 2023
Out of the 1,325 articles published in 2023, 203 were non-keyword focused articles. These articles included podcasts, success stories, and opinion pieces, showcasing the diverse range of content produced by NichePursuits.com. The remaining 1,122 articles were keyword-focused, targeting specific topics to cater to the interests and needs of the website’s audience.
Team involved in the publishing process
Roles of team members
The success of NichePursuits.com in achieving its publishing goals is largely attributed to the dedicated team involved in the content creation and management process. The team comprises various individuals, each with unique roles and responsibilities.
Owner
As the owner of NichePursuits.com, the primary responsibility involves developing the content strategy, conducting keyword research, and managing the overall systems and operations of the website.
Content manager
The content manager plays a crucial role in overseeing keyword research, managing the team of authors, and handling the editing and updating of content. Additionally, the content manager contributes to the creation of articles and summarizes podcast interviews.
Authors
With a team of approximately a dozen authors, NichePursuits.com ensures a consistent flow of high-quality content. These authors are responsible for writing the articles, following the provided guidelines and selecting relevant keywords.
Editor
The editor’s role involves reviewing and editing the content produced by the authors, ensuring accuracy, clarity, and adherence to the website’s standards. The editor plays a vital part in maintaining the overall quality of the articles.
Virtual Assistant (VA)
The virtual assistant provides support in various tasks, including graphics creation and general administrative duties. This role assists in managing the workflow and ensuring the smooth operation of the publishing process.
Keyword research strategies
Following Google’s lead
One of the key strategies employed in keyword research is following Google’s lead. By analyzing which keywords and pages perform well on the site, NichePursuits.com gains insights into what type of content resonates with its audience. This approach allows the website to produce similar, valuable content that has the potential to attract more traffic.
Competitor analysis
Another effective strategy in keyword research is competitor analysis. By examining the keywords targeted by other websites in the same niche, NichePursuits.com can identify keyword opportunities that align with its content and target audience. This analysis involves looking for weaknesses in the first page of Google results, such as weaker websites or results that don’t match the keyword intent properly.
Internal link building
Priority on internal link building
NichePursuits.com places a significant emphasis on internal link building. Internal links are an essential aspect of on-page optimization and contribute to the overall structure and visibility of the website. By including relevant internal links within articles, the website ensures a cohesive and interconnected content experience for the readers.
Use of Link Whisper for suggestions
To streamline the internal link building process, NichePursuits.com utilizes a tool called Link Whisper. This tool provides automated suggestions for internal links to previous articles that have already been written. By incorporating these suggestions, the website ensures a seamless and user-friendly navigation experience for its readers.
Inclusion of inbound internal links
In addition to internal links within articles, NichePursuits.com also focuses on including inbound internal links to each new article published. This practice helps prevent orphan pages on the site, ensuring that every article is connected to other relevant content through internal links. These inbound internal links further contribute to the overall visibility and accessibility of the website.
Factors contributing to survival and success
Building a real brand
From the outset, NichePursuits.com prioritized building a real brand rather than solely focusing on driving traffic from Google. By establishing a loyal audience through email subscriptions, social media followers, podcast listeners, and YouTube subscribers, the website has built credibility and trust with both its audience and search engines.
Publishing non-keyword focused content
In addition to keyword-focused articles, NichePursuits.com recognizes the value of publishing non-keyword focused content. By producing opinion pieces, podcasts, and success stories, the website diversifies its content and engages with the audience on a deeper level. This mix of content signals to search engines that NichePursuits.com is dedicated to providing comprehensive and relevant information to its readers.
Focusing on user signals
The importance of user signals in search engine rankings cannot be understated. NichePursuits.com recognized this and made efforts to optimize its content for user signals. By delivering a concise and informative answer to users’ queries right from the introduction, the website ensures a positive user experience and, subsequently, positive user signals. This focus on user satisfaction directly contributes to NichePursuits.com’s survival and success in the ever-changing landscape of search engine algorithms.
Future discussion on AI content strategies
Upcoming video discussing AI content strategies
The future of content creation lies in innovative technologies such as AI. NichePursuits.com acknowledges this and plans to delve further into AI content strategies in an upcoming video. This discussion aims to explore the utilization of AI in generating content, reducing time and cost while still delivering valuable and engaging articles.
In conclusion, the journey of NichePursuits.com in achieving its publishing goals and growing its online presence has been both challenging and rewarding. Despite falling short of the initial target in 2022, the website experienced significant traffic growth from Google. Setting a new goal of 1,000 blog posts for 2023 proved to be a tremendous success, with NichePursuits.com publishing 1,325 articles. The website’s dedication to keyword research, internal link building, brand building, and user-focused content played crucial roles in its survival and success. Looking ahead, the integration of AI in content creation holds even more potential for NichePursuits.com and its future endeavors.